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popup ad
Pop-up ads or pop-ups are often forms of online advertising on the World Wide Web intended to attract web traffic or capture email addresses.〔(【引用サイトリンク】url=http://www.microsoft.com/security/resources/popup-whatis.aspx )〕 Pop-ups are generally new web browser windows to display advertisements. The pop-up window containing an advertisement is usually generated by JavaScript using cross-site scripting (XSS), sometimes with a secondary payload using Adobe Flash,〔(【引用サイトリンク】title=NoScript :: Add-ons for Firefox )〕 but can also be generated by other vulnerabilities/security holes in browser security.
A variation on the pop-up window is the pop-under advertisement, which opens a new browser window hidden under the active window. Pop-unders do not interrupt the user immediately and are not seen until the covering window is closed, making it more difficult to determine which web site opened them.
==History==
Pop-up ads originated on the Tripod.com webpage hosting site in the late 1990s. Ethan Zuckerman claims he wrote the code to launch advertisements in separate windows as a response to complaints of displaced banner ads. He didn't invent the pop-up ''window''. Zuckerman later apologized for the unforeseen nuisance pop-up ads had evolved into.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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